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Whether you’re looking for a fitness tracker or need an easy way to keep track of notifications, the Apple Watch remains one of the best options for iPhone users. Right now, Apple’s flagship smartwatch is $299, a savings of $100.
The Series 10 is Apple’s latest model, and the best deal is on the 42mm GPS version of the watch. If GPS and Cellular are important to you, that version is also discounted. Typically $499, the GPS + Cellular version of the Apple Watch is $389. As is often the case with Amazon deals, the pricing and availability vary by the color and model you choose.

Apple Watch Series 10
$299.00
$399.00
25% off
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The Series 11 is expected in September, as Apple has consistently released at least one new edition every September since 2016, and there’s little reason to expect that to change. If you’d rather not wait, or you simply want the best price on the latest Apple Watch, this $100 discount is well worth taking advantage of.
Best of all, the Apple Watch is also getting some new features, which were announced at WWDC last week. WatchOS 26 will feature a new Workout Buddy feature that utilizes AI to provide feedback and tips based on your previous activities. There’s also a new feature that allows you to dismiss notifications by flicking your wrist for a more hands-free experience. The new features will arrive in September, timed to the release of the Series 11 watch. WatchOS 26 will be compatible with Series 6 watches or later and the second gen Apple Watch SE.
The Series 10 is Apple’s thinnest watch, with its largest display to date, which means you’ll get more screen, with less bulk. It’s also lighter than previous models, and there are some new features like sleep apnea detection and a water-depth and temperature gauge for surfing. The watch also features fast charging, reaching 80% in just 30 minutes, and a low power mode can stretch the battery life to 36 hours.
Related: AirPods 4 vs. AirPods Pro 2: Which Apple Earbuds Are the Best?
There are plenty of health features, including a high and low heart rate notification, irregular rhythm notifications, and an ECG app. One former feature you won’t find is the ability to measure blood oxygen. That’s because Apple lost a patent dispute with a medical company. Still, you’ll get plenty of health and fitness features, including apps for tracking everything from Pilates to swimming.
Admittedly, the Series 10 mainly consists of gradual upgrades over earlier models; if you already have a recent Apple Watch, you may not need to upgrade. But if this is your first smartwatch, or you’re buying a gift for someone, the Series 10 likely makes the most sense for most people.
Other Apple Watch Deals

Apple Watch SE (2nd Gen)
$169.00
$249.00
32% off
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If you’re looking for an under $200 option, the Apple Watch SE is discounted to just $169. You lose out on a few features, but you still get fitness and sleep tracking, convenient connectivity, and the same 18-hour battery life.