Mahsa (Zhina) Amini’s name is now known around the world. The 22-year-old woman died after being arrested by the country’s morality police; according to reporting by USA Today, she was accused of “not properly covering her hair” under the country’s compulsory hijab rule. USA Today continued that the United Nations …
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Business leaders who want to scale in a niche market have a unique opportunity. Niche markets often mean less competition, but the businesses that do exist may be tougher to compete against. To help ensure success when scaling up, businesses should take certain steps to set themselves up with the …
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One of the common hot takes in media right now is that podcasts would greatly benefit from a video component. But I believe this is just a play for people who want another “pivot to video” to happen to line their pockets as another medium goes down. This isn’t the …
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In the pop song “Left and Right” by Charlie Puth (feat. Jung Kook of BTS), he begins singing the lyrics: “Memories follow me left and right/I can feel you over here, I can feel you over here/You take up every corner of my mind…” This might seem like a typical …
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At a time when employees are leaving their jobs en masse, it can be challenging to maintain your top workers. Employees today are more comfortable quitting a job in search of something better, so if your business doesn’t meet their expectations, you might be struggling to fill several suddenly open …
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How do we speak our truth as business leaders? I ask myself this question frequently. The advocate in my heart wants to express itself, but how will that affect my bottom line or how my colleagues — or my customers — view me? Which is more important: my bottom line, …
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Lifestyle brands have become popular with celebrities, influencers and entrepreneurs alike, with platforms like Instagram or Facebook serving as their ideal place for sharing small snippets of their lives. Whether they’re centered around everyday life or an aspirational dream, these lifestyles form the basis for marketing a business’s products or …
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2022 was supposed to be my year. Covid-19 was fading, our mom-and-pop video production business had its best year ever in 2021 and this year was supposed to be even better. After spending 17 years building a solid and reliable client base, we were finally hitting our stride. I was …
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There are some things that can make it hard to do business. Early on in my California career journey, I was asked to test a new camera in the field, considering metrics like ease of use, quality of capture and costs. It was relatively easy to get people to work …
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As difficult as it is to be a business owner, there are so many concerns that suffocate us on a daily basis. Ultimately, we want to do whatever we can to make sure that our business survives to see another day, another year and another decade. I am a deep …
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