As I have been observing what inclusion means, what it is intended to achieve and the negative effects it can have when not applied right, I decided to put some thoughts together that might help guide your approach to inclusivity in your business. After all, we all come across others …
Read More »Choosing the Right Social Media Platform for Branding
Social media is a great way to build relationships and engage with your customers. Presently, according to findings from Datareportal, more than half of the global population uses social media in one form or the other. But how do you know which social network is right for your business? Figure …
Read More »The Impact of Covid and Climate Change on the Collectibles Market
A 1952 rookie card of baseball legend Mickey Mantle recently sold for $12.6 million. It’s the most anyone’s ever paid for a single piece of sports memorabilia, making it a rare gem. When you consider the scarcity of the card and its provenance, it’s likely to sell for even more …
Read More »Eight Effective Strategies to Diversify Your Job Applicant Pool
Over the years, the movement for increased diversity in the workplace has picked up significant momentum. Having a diverse team offers businesses a variety of perspectives, allowing for increased innovation and problem solving, while also increasing employee engagement and brand reputation. In most cases, building a pipeline of diverse job …
Read More »The Happily Ever Aftermath of the Pandemic
We have all had our fair share of the pandemic in these past two years, both personally and professionally. As CEO of my own company, I experienced the tremendous loss of losing most of what I had spent the last 10 years building in order to survive through it and …
Read More »What Web3 and the Metaverse Mean For Brands and PR Pros
Agency owners and leadership teams must stay ahead of current marketing, media and tech trends to find the best ways to serve and satisfy clients. The developing metaverse has presented a unique opportunity for communications professionals, given that Web3 technology is still in its nascent stage. Although it’s a concept …
Read More »Why I Believe Debt Is an Issue of Our Culture
I believe that debt is the cultural issue of our generation. I know that some may disagree and cite other urgent challenges facing our society. But from my own perspective, I see debt as the overriding issue in touching many in society — and often holding them back from pursuing …
Read More »The Art of Asking Questions: How Asking the Right Questions Can Help You Achieve Your Goals
In today’s fast-paced and competitive world, we are always rushing to find an answer. But that leads me to think: What makes a great question? After wrapping up three seasons of my podcast, people have asked me: How do you know how to ask the right questions and keep the …
Read More »Is Social Media Really 'Social' Anymore?
Social media today is nothing like how it was when it first started. We’ve come a long way from checking to see if you’ve made it onto your friend’s “Top 8” list (a nod to all the MySpace Millennials). But, not everyone is happy about that, including the most-followed woman …
Read More »Web3 Is About Ownership: Why I Think We're Squandering the Opportunity
Gen Z and Millennials are not likely to own as many things as Boomers do — and no meme or TikTok is likely to change that. This doesn’t go just for big purchases, like a house or a car, but even the little things, like music albums on records. We …
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