We have reached a point in the cannabis industry where, as operators, we are not only competing with each other and the illicit market, but now that the 2018 Farm Bill has legalized at a federal level “hemp-derived” THC products like Delta 8, we’re also competing with an unregulated hemp …
Read More »Leveraging Scientific Advisors for Business Success
If you want to foster a culture of innovation, then you must encourage scientific creativity and idea exploration. The easiest way to do that for a business is to increase the team’s access to researchers and scientists. Beyond fostering a culture of innovation, having science advisors can offer a range …
Read More »What Is New Media and the Tools to Help You Communicate
The walls of the silos separating sectors are no more. To me, this is thanks to new media. My definition of new media is the ever-changing use and choices of media — for all ages and cultures. Technology is and will continue to be constantly evolving. With new media, you …
Read More »A Happy Community: How Clinic Owners Can Support Their Communities–And Their Bottom Line
In an era where social responsibility is paramount, being a healthcare entrepreneur, clinic or business owner creates a unique opportunity to make a positive impact on your community, while simultaneously boosting your bottom line. At the Center of Inner Transformations, the home of The Happy Clinic, where I lead advanced …
Read More »The Symphony of Success: Mudita in a World of Envy
You’ve likely come across the phrase, “Comparison is the thief of joy.” This idea resonates deeply with the diverse range of human feelings. I’ve experienced it firsthand. Each time I scroll through social media, I’m inundated with fleeting snapshots of joy and triumph. Every tale told, every achievement celebrated by …
Read More »The Importance of Taking the Good and Bad From Success Stories
In the world of business, success and pain are two intertwined elements that shape the journeys of entrepreneurs and leaders alike. While success stories often grab our attention and inspire us, it is the tales of pain and struggle that provide the most valuable lessons. I learned acknowledging the importance …
Read More »Green Tumble: California's Cannabis Brands Model Adaptation For The Industry
Amidst the tumultuous landscape of the Golden State’s cannabis industry, cultivators and brands are experiencing what can only be described as a frantic “race to the bottom.” The market is flooded with lower-priced flowers, enforcement of illegal activity remains lax and brands resort to desperate measures to claw out a …
Read More »Five Steps to Start Your Cannabis Influencer Marketing Campaign
Social media use has become an ubiquitous part of our everyday lives, so it’s no surprise that influencer marketing has become an extremely prominent advertising tactic. According to one estimate,influencer marketing ballooned into a $16 billion industry in 2022, nearly doubling within two years. And influencer marketing — which at …
Read More »From Underground Legacy To Legal Industry: The Global Shift In Cannabis
The global cannabis industry is undergoing a transformative phase, as countries across the globe embrace the medicinal and adult-use potential of the plant. With the industry expanding on an international scale, cannabis enthusiasts and professionals are constantly eager to stay informed about the latest developments in the international cannabis landscape, …
Read More »All Mushrooms Can Be Magic: Why the Shroom Boom Goes Beyond Psychedelics
You’re not imagining things — mushrooms are everywhere. Target currently has more than 100 mushroom-themed books for sale. Joe Rogan frequently waxes poetic about them on his podcast. Gwyneth Paltrow is selling them in the GOOP store. Wiz Khalifa recently announced the launch of a new mushroom wellness brand. Fungi …
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