During the holidays, both your personal and professional to-do lists can often feel never-ending. With gatherings to attend, shopping to do, projects to wrap up and tasks to try to complete before you take off on PTO, finding a way to get it all done can seem impossible. To help …
Read More »Soundwaves of Success: Can Music Therapy Outshine Caffeine in the Modern Workplace?
In today’s fast-paced world, discovering the perfect method to re-energize and maintain focus is essential, whether you’re working from home or in a traditional office. Many resort to coffee, only to face inevitable crashes. As some explore alternatives to stay alert, the challenge lies in finding the right stimulus to …
Read More »New York's Cannabis Dilemma
New York City has been the epicenter of East Coast cannabis, well before New York State legalized adult-use cannabis on March 31, 2021. The legacy cannabis community, composed of largely Black and Latino individuals, perfected their cultivation and sales strategies over many decades of cannabis prohibition. Legendary strains like NYC …
Read More »Customer Service Standards in Psychedelic Therapy: The Happy Clinic Paradigm
In a world where mental health is gaining the attention it deserves, my responsibility as a leading clinician goes beyond therapeutic practices. It extends to providing a customer experience that resonates with the essence of my mission as The Happy Therapist. In my journey as the CEO and Executive Clinical …
Read More »Crafting Compelling Social Media Ad Copy: A Deep Dive into 5 Effective Tips
In a buzzing world of digital stimuli, our screens are constantly flooded with information. Amidst this whirlwind, businesses vie for attention, hoping to connect, captivate and convert. But what really makes a social media ad stand out? It’s the heart of the message, the copy itself. Here’s an in-depth look …
Read More »11 Tips for Building and Nurturing Positive Client Relationships
Even if you have the top product or service in your niche, nothing quite makes an impact on your bottom line like positive client relationships. A terrible experience with customer service, or just poor customer service in general, can often be enough to turn customers off your business for good …
Read More »Seven Lessons to Learn Before You Launch Your Business
Experience is often the best teacher — especially in business. Unfortunately, that can often mean aspiring entrepreneurs start out making a lot of mistakes, valuing the wrong things and not considering certain factors that could eventually make or break their business. But while you may not be able to skip …
Read More »Stop the Scroll: 12 Tips to Make Attention-Grabbing Videos
Whether you’re creating a video ad or an educational “how-to” video for your business, there are some creative tactics that seem to lend themselves well to the video format. Taking advantage of these tactics is critical in an age where getting someone to stop scrolling through their social media feed …
Read More »Unlocking a Major League Opportunity: Why Marketers Should Pay Attention to Baseball
U.S. baseball may outweigh everyone. Here’s why marketers should pay attention. Question: Which professional stadium/arena do you think a sports fan in the U.S. is most likely to be sitting in? For those of you who guessed football or basketball, the answer might be surprising: Major League Baseball. Hard to …
Read More »Beyond Corporate AI: Why We Need an Open-Source Revolution
What do Wikipedia, Creative Commons and open-source software have in common? Aside from the fact that they are all powered by collaborative efforts, private businesses reap the benefits in the form of cost efficiencies, faster innovation and continuous improvement. If there was no open-source option, they would need to navigate …
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