Tag Archives: culture-council

A New Era of Music Marketing: A Puzzle or a Path?

In the world of music marketing, personalization reigns supreme. It’s high time that the broader music industry recognizes and embraces this fact. Sometimes experimentation does not go as far as expected, but innovation and sync in deployment have always garnered much higher traction. Today, with much more stringent algorithmic systems, …

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Changing the Cannabis Mindset in the EU and Beyond

Cannabis is continuing its global growth. Similar to the U.S., the European Union is implementing a patchwork of legalization measures, with several countries taking steps to expand the legalization of cannabis for medical and/or adult-use purposes. As CEO and Co-founder of a cannabis company in Germany, I have watched the …

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Tips for Talent: Think Like a Casting Director

Casting is a process I’ve written about previously and can often present challenges for talent who are unsure of how to approach different opportunities. To better understand the process and take action to improve your chances of landing the job you want, it’s important to think like a casting director. …

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