To start, a generalization about the state of work in 2023: people feel entitled to enjoy what they do. Work and life have become increasingly blended and the boundaries blurry in our enormously connected world. Times have changed, and expectations are high — as evidenced by the Great Resignation, quiet …
Read More »The Cannabis Industry's Efficiency Challenge: How Technology Is Leading The Way
The cannabis industry is booming, and businesses are racing to maximize efficiency and profitability through the latest and greatest in cannabis-tech. With Industry 4.0 upon us, commonly referred to as the Fourth Industrial Revolution, a variety of industries and businesses are incorporating technologies that encompass artificial intelligence (AI), robotics, computer …
Read More »Bridging the Coding Skill-Capabilities Gap to Improve Employees' Educational Experience
There’s this common-sense misconception that learning the hard way is the right way to learn just about anything. With the ascension of gamification in business (one could almost say “the business industry”) and with the ever-present pursuit of “trying one’s best” in its most damaging, burnout-inducing version, tutorials on video …
Read More »Five New Trends to Spot in the Future of Food
Last month, I gathered with thousands of the world’s most exciting food brands for the world’s top events in the future of food. Starting in sunny Anaheim at Natural Products Expo West, then off to Austin’s iconic SXSW festival and finally to San Francisco’s Future Food Tech, I jumped through …
Read More »Value in Marketing: How Leaders Can Better Reach Audiences
If your brand isn’t reaching your audience at a visceral level, you’re leaving value on the table. Clever headlines and pretty pictures are not enough. You have to connect meaningfully with people. And meaningful connections are built through authentic, measurable experiences. Today’s media landscape is hyper-fragmented, and consumer trust in …
Read More »Starting Q2 Strong: Tips From Successful Business Leaders
The second quarter of the year is a great time for business leaders to take stock of their progress and set goals for the months ahead. Whether you’re looking to boost sales, improve operations or expand your team, it’s important to have a plan in place to make the most …
Read More »Flaws Don't Make Leaders Look Bad–Hiding Them Does
In the sports world, athletes wear their flaws and deficiencies on their sleeves. If a basketball player struggles with free throws or a football player fumbles too frequently, they can’t hide it, and most of the time, they don’t try. Instead, they get up every day and strive to improve, …
Read More »How AI Is Changing Marketing
The first jobs impacted by artificial intelligence were ones based on the functioning of a task — jobs like auto manufacturing, food service providers, etc. Rapidly, we’re seeing AI start to revolutionize a different tier of jobs: those based on problem-solving like bookkeeping and accounting. The final phase in AI …
Read More »Eight Ways E-Commerce Brands Can Better Serve Their Customers
As more consumers and business clients turn to e-commerce companies to meet their product needs, both opportunity and competition are growing. While starting up a business online is a great way to meet customers where they are with fewer overhead costs, the sheer amount of competition can make it difficult …
Read More »What Industry Professionals Can Expect At A Cannabis & Psychedelic Convention
Mind and body-altering medicines such as cannabis and psychedelics have an ancient connection to healing and recovery. They also have a nearly century-long prohibition from both medical and non-medical use for decades. Psychedelics and cannabis have re-emerged into our mainstream discussion due to the recent legalization in many states across …
Read More »