This subject often comes up in my interviews: Where do you find inspiration and what does this process look like for you? When I started to break this process down for myself, it seemed challenging to map out. The truth is it’s often right in front of you and that …
Read More »10 Ways to Get Out of 'Hustle Culture' and Find Better Balance
Productivity, “hustle culture,” “rise and grind” — all popular topics when it comes to entrepreneurship, making money and leading a “successful” life. While touted as all positive and necessary things if you want to progress in your career, when taken too far, these positives can become toxic and actually hurt …
Read More »4 Tips for Getting the Most of out TV Brand Integrations
Television brand integrations — the paradigm of paying a TV show, station or network to book airtime — are about seamlessly establishing your brand into the show through a timely, relevant and compelling storyline — one that becomes a newsworthy part of the program’s infotainment experience. The target audience is …
Read More »The Next 50 Years of Title IX
This year marks the 50th anniversary of Title IX’s enactment. The landmark civil rights law prohibited sex-based discrimination by federally-funded education programs, paving the way for female student-athletes like me to receive fairer treatment. As a retired Olympian and professional athlete who benefited from Title IX’s enactment, I am grateful …
Read More »12 Areas of Marketing to Prioritize When Working on a Budget
When it comes to marketing your business, money isn’t everything. While having a large budget can certainly have a big impact on your efforts, there are many marketing activities that cost very little to implement, and even more that don’t cost anything at all. So for new or small businesses …
Read More »The Film Industry: New Avenues in Web3
The winds of change are blowing once again in entertainment. With feature films made by studios seemingly in flux over the recent years and industry leaders looking to cut production costs, filmmakers, directors and screenwriters are turning toward a new way of making movies and TV series. Web3, blockchain technology …
Read More »Webinars: The Future of Online Businesses
Webinars are quickly becoming a powerful marketing tool, and they’re dead easy to use. They’re a fantastic way to connect with your existing customers, attract new ones and improve your brand awareness. In this article, we will be looking at why webinars should be a key part of your online …
Read More »A Paralleled System: Ending the Cycle of Abuse
Let’s talk about a paralleled system that perpetuates the cycle of abuse. Let’s talk about the privilege of how abusers navigate our criminal justice system. On Monday, June 13, 2022, my abuser plead guilty to revenge porn. It took two years for the state of Texas to arrest him and …
Read More »10 Questions to Ask Yourself to Determine if You're Making the Right Business Decision
Business is full of tough decisions. During the course of a day, an entrepreneur could find themselves making anywhere from one to hundreds of tough decisions, big or small. While experience and time help make the decision-making process easier for many business owners, they can still often benefit from asking …
Read More »When Everything You See on TV Has an Impact: Film and TV's Time to Meet the Moment
I have the privilege of working in one of the most influential and glamorous industries in the world: the film and TV industry. The glamor, glitz and excitement of this industry are enticing, but I’m not here for the limelight. I’m here for its sustainable revolution. Everything we see on …
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