Creators need to monetize so they can pay back their investors and make more content. In addition, distribution (which has many different names in the current monetization climate, such as market, streaming, monetizing, etc.) solidifies you as a vetted content creator and allows people to watch your content. This is …
Read More »Supporting Employees' Mental Health at Work
A lot is said of company culture and brand identity related to the marketplace. Companies seek out brand ambassadors to take campaigns of all sorts viral. Consistency of messaging is important and must be kept together by your employees. To do that, you need to ensure your employees are supported …
Read More »Nine Top Tips for Writing High-Quality Social Media Posts
With so many other businesses on social media, getting potential consumers to notice yours can be an uphill battle. One element that you can use to stand out, however, is the quality of your posts. With the right combination of words, visuals and strategy, you can ensure your posts get …
Read More »Respectful Global Teams: Lessons From Expatriating
The world is small — and getting ever-smaller with our collective overconnected digital footprint. Ease of travel (pandemic notwithstanding) and rising globalization have given us all unlimited access to each other. People find themselves working across timezones and cultures with remote colleagues, baffled or oblivious to the delicacy with which …
Read More »Launching a Podcast for Your Business? 10 Essential Things You Need to Know First
It seems that there’s a podcast for every subject or interest nowadays, from true crime to financial advice to entrepreneurship. This medium has become a go-to source of entertainment and education for many, which is why business owners are clamoring to launch their own podcast ventures. While many podcasts have …
Read More »The Basics of Virtual Real Estate in the Metaverse
As more people move their lives online, the demand for virtual worlds and online spaces has increased. We are constantly building our digital presence from social media to cloud storage. Now there is a new frontier — the metaverse. Virtual worlds that allow users to create and share experiences with …
Read More »13 Tips for Writing Thought Leadership Content That Truly Stands Out
With so much advice and content out in the world already, audiences are having their attention pulled in all sorts of directions, not only making it difficult for them to find true value in what they consume, but also making it challenging for thought leaders to get noticed. But if …
Read More »Why Is Cannabis Banking Even a Topic?
Cannabis is one of the fastest-growing industries in America. In 2021, almost 10 percent of jobs in Missouri came from its legal cannabis industry, and that’s a medical-only program. Also in 2021, both Illinois and Massachusetts reported cannabis excise tax revenue exceeding that of alcohol for the first time. Yet, …
Read More »The Metaverse Is Here — Let's Build Something We Are Proud of
There’s a lot of media hype these days about the “coming of the metaverse” and a fair amount of hand-wringing about what it’s going to look like. In computing, the term metaverse is defined as “a virtual-reality space in which users can interact with a computer-generated environment and other users.” …
Read More »Film Distribution: My Advice for Finding the Best Deal for Your Movie
About 25 years ago, I signed my first film distribution deal. My partners and I were very excited that our hard work had finally paid off. We had searched for months for a company that would believe in our product. At last, we thought we had found a distribution partner …
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