The first time Stephanie Brinkerhoff tried psilocybin, she was a Mormon mother of three and desperate for help. She was struggling with migraines and chronic fatigue, and the antidepressants she had been on for years weren’t working, she felt. After listening to a series of podcasts about psychedelics, and learning …
Read More »All Mushrooms Can Be Magic: Why the Shroom Boom Goes Beyond Psychedelics
You’re not imagining things — mushrooms are everywhere. Target currently has more than 100 mushroom-themed books for sale. Joe Rogan frequently waxes poetic about them on his podcast. Gwyneth Paltrow is selling them in the GOOP store. Wiz Khalifa recently announced the launch of a new mushroom wellness brand. Fungi …
Read More »5 Ways to Approach Marketing for Amanita Mushrooms
If you are unfamiliar with amanita mushrooms, they are poised to be the next big thing to hit the legal market and the cannabis industry is hopping on board. Native to the Northern Hemisphere, amanita mushrooms have been utilized throughout history as psychoactive substances, as they are known to induce …
Read More »What Is 'Avatar: The Way of Water' Like on Shrooms?
I’m so high. I overheard this as I walked through the concessions area at the AMC cinema in Universal CityWalk Hollywood, surprised that I wasn’t the person who said it. Which could only mean that I was also high, and the handful of psilocybin mushrooms I’d scarfed down in the …
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