Even if you have the top product or service in your niche, nothing quite makes an impact on your bottom line like positive client relationships. A terrible experience with customer service, or just poor customer service in general, can often be enough to turn customers off your business for good …
Read More »Seven Lessons to Learn Before You Launch Your Business
Experience is often the best teacher — especially in business. Unfortunately, that can often mean aspiring entrepreneurs start out making a lot of mistakes, valuing the wrong things and not considering certain factors that could eventually make or break their business. But while you may not be able to skip …
Read More »Stop the Scroll: 12 Tips to Make Attention-Grabbing Videos
Whether you’re creating a video ad or an educational “how-to” video for your business, there are some creative tactics that seem to lend themselves well to the video format. Taking advantage of these tactics is critical in an age where getting someone to stop scrolling through their social media feed …
Read More »11 Money-Saving Tips You May Not Have Considered for Your Business
As the cost of doing business rises, more and more business leaders are looking for ways to save money across their operations. Whether it’s quick fixes like eliminating unused subscriptions and tech or more long-term plays like retaining loyal talent, there are seemingly limitless cost-cutting measures you can employ to …
Read More »Lost the Passion for Your Career? 10 Tips for Getting It Back
It’s not uncommon to make your career your passion, to want to work on something you feel inspired by and that gets you excited to go to work each day. However, even if you’re in your “dream job,” it’s possible to sometimes feel like you’ve lost that passion. Whether it’s …
Read More »Eight Tips for Marketing Your Business During the Holiday Season
The holiday season is arguably the most fast-paced time of the year for businesses, as customers are focused on getting great deals and finding the perfect gifts for their loved ones. For business leaders, it’s also the perfect opportunity to slow down and connect with customers on a different level …
Read More »Want Employees to Return to the Office? Eight Steps You'll Need to Take
Companies are continuing to mandate a return to the office — including, controversially, Zoom itself — and many employees are not happy about this push. For many employees, the work-from-home policy they enjoyed during the pandemic gave them the much-needed ability to balance their work and personal lives, and many …
Read More »Nine Ways to Ensure Successful Brainstorming Sessions With Your Team
While any one person can be a particularly good problem solver or a master of creativity, leveraging the power of a group and the multiple minds within it can often unleash some of your company’s best ideas. However, when not handled in the right way, what could have been a …
Read More »Solopreneurs: 10 Tips for Building Your Brand From the Ground Up
Running a business on your own comes with an abundance of benefits — the ability to determine your own schedule, the freedom to make decisions based on your own ideas and the opportunity to work on whatever projects you find interesting. However, being a solopreneur or solo creator also means …
Read More »How Business Leaders Can Help Their Teams Learn and Grow (and Why They Should)
Culture is ever-changing. Customer preferences and values surrounding hospitality, fashion, food, art, cannabis or any other sector of the culture space can seemingly shift at the drop of a hat — meaning those who work within those areas need to be ready to adapt just as quickly. One way business …
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